$3b Investment to Fight Warming
British billionaire Richard Branson announced he would pledge about $3 billion to fight global warming at the Clinton Global Initiative.
"Venture capital companies that focus on renewable energy are popping up all over the place," says Deloitte's Professor James. And while Mr Whitehorn talks cryptically about a car he has been testing that runs on Virgin's own secret biofuel, the real secret to success in the renewable energy industry will be a long-term commitment and financing.[...]Sir Richard Branson, the man behind the Virgin brand, said all the profits generated from his transportation sectors (airline companies) will be invested in finding renewables, sustainable energy sources in an effort to promote alternative energy, to wean the world off from fossil fuels.
It seems there is a compelling commercial logic behind Sir Richard's drive for new fuels.
Kudos to you Sir Knighted Richard. Thanks to President Bill Clinton and Al Gore for their endless promotional efforts.
posted by Trynn Diesel @ 7:06 PM
2 comments
2 Comments:
Yay! Someone posted about this! I wanted to but I've been in U2 mode for the last week or so. Had planned on posting about this on Friday though. Glad you beat me to it! :)
I'm sure this past week you've been going "The Edge" bonkers mode. I missed the New Orleans Saints football game. But I'm so proud of Edge and Bono for their initiative to restore music in the Crescent City. I wanted to post that news but seemed unworthy of a fan :-)
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